YEREVAN, March 28. / ARKA /. The French-owned Yerevan Brandy Company (YBC) said today it will join the international "Earth Hour” on the last Saturday of March by turning off its external illumination from 8.30 pm to 9.30 pm.
"The Yerevan Brandy Company will back this symbolic initiative as a sign of its corporate commitment to environmental values. This year the plant has already implemented a set of measures to achieve a 17% energy saving per unit of production,” it said in a statement.
In 2003, the Yerevan Brandy Company began a “Quality, Safety and Environment” project to coordinate the implementation of the strategy of responsible attitude to the environment.
The Yerevan Brandy Company, founded in 1887, was sold in 1998 to French Pernod Ricard for $30 million
"Earth Hour" is an annual international environmental campaign of the World Wildlife Fund (WWF) designed to draw attention to climate change. For one hour people who decide to take part in the campaign turn off the light. The buildings, which are symbols of various countries, turn off external illumination. Last year over 2 billion people in 150 countries and over 7,000 cities joined the campaign. -0-