Ameriabank and Visa name winner of joint promotional campaign

YEREVAN, February 9. /ARKA/. Ameriabank and Visa on February 7 ended a joint campaign announced to promote the launch of Google Pay and the bank's new MyAmeria application.

The winner of the prize – a Volkswagen ID.4 14622 electric car - was chosen at random during the live broadcast on Ameriabank's Facebook page.

To participate in the drawing, Ameriabank's clients were required to make a transaction amounting to at least AMD 7000 using their Visa cards connected to Google Pay and be MyAmeria users. About 20,000 coupons participated in the drawing.

"The Ameriabank campaign was a great symbiosis of technological innovation. On the one hand, the promotion of the Bank's new mobile app, and on the other hand, a fast and reliable way to pay. For this reason, it was naturally very different from other campaigns in the market," said Diana Kiguradze, Visa's regional manager for the Caucasus.

"Our customers, especially our beloved MyAmeria users, will have many more surprises in 2023, so look forward to our new products, which we will announce very soon," said Elen Danielyan, head of Ameriabank's Personal Financial Services and Card Department.

About Ameriabank 

Ameriabank CJSC is the leading financial institution and a major contributor to the Armenian economy, with assets exceeding AMD 1 trillion. Being a dynamically developing universal bank, Ameriabank provides a large package of innovative banking services through its omni-channel distribution platform and with clear focus on digital products. Ameriabank has adopted a customer-focused approach to ensure service quality and modern banking experience in an evolving digital environment.

Ameriabank is committed to doing business responsibly and advancing Armenia’s transition towards a sustainable future.

The Bank is regulated by the Central Bank of Armenia. -0-